Category: Ethics

• I Tested Sora AI for Video Creation – So You Do Not Have To

  If you are new here, hi, I am Michelle, a freelance digital marketer and content marketing specialist who tests platforms, tools, and trends so small businesses and solopreneurs do not have to waste time or money figuring out what actually works. Before I get into my experience, here is a quick overview of what Sora…

  michellemosescdma

  December 31, 2025

  content, content-marketing, digital-marketing, Ethics, Integrity, Responsibility, Social Media Services

  content, content-creation, content-marketing, dailyprompt, digital-marketing, instagram tips, marketing, marketing strategy, Social Media Content Strategy, Social Media Services, social media tips, social-media, storytelling

• 🤷🏾‍♀️Would You Trust an AI Twin to Represent Your Brand?

  If you’ve ever wished you could clone yourself to handle your content marketing, you’re not alone. Between client work, admin tasks, and trying to stay visible online, showing up consistently especially on camera, can feel like a full-time job. That’s why I tested the AI twin feature from the Captions app. It creates a digital…

  michellemosescdma

  October 30, 2025

  content, content-marketing, Ethics, Integrity, Social Media Services

  content, content-creation, content-marketing, Social Media Content Strategy, Social Media Services, social-media, storytelling

• From Posts to Professionalism: How Small Business Owners Can Navigate Employee Social Media

  I recently had the chance to guest blog for The HR Pro (a client I love working with!) on a topic that’s becoming more and more relevant for small business owners: how to navigate employee social media in a way that protects your brand and empowers your team. Whether you’re a solopreneur or managing a…

  michellemosescdma

  August 27, 2025

  Ethics, Integrity, Responsibility, Social Media Services

  Human Resources, marketing strategy, Social Media Content Strategy, Social Media Services, social media tips

• Animating Your Brand: How AI Avatars Can Boost Engagement

  Ever wondered how an animated version of yourself could impact your brand’s presence online? Well, I tested it out! 🎭✨ Using ChatGPT and CapCut (shoutout to @stan_nwaeze on Instagram for the inspiration), I explored Pixar-style 3D animation—because why not push the boundaries of creativity🤷🏾‍♀️? But let’s talk ethics. AI-generated animation has stirred up conversations, and…

  michellemosescdma

  June 1, 2025

  AI, content, content-marketing, Ethics, Integrity, Social Media Services

  content-creation, content-marketing, Social Media Content Strategy, storytelling

• I Tested AI Avatars for Social Media Ads—So You Don’t Have To

  Artificial intelligence is transforming marketing at lightning speed, and one of the latest trends is AI-generated avatars in advertisements. Intrigued, I decided to test AI Ads using the Captions app to see if they could be a game-changer for small business owners and solopreneurs. I created three ads for my business, and while the tech…

  michellemosescdma

  May 27, 2025

  content-marketing, digital-marketing, Ethics, Integrity, Performance Marketing, Responsibility, Social Media Services

  content-marketing, digital-marketing, marketing strategy, Social Media Content Strategy, Social Media Services, social media tips, social-media, storytelling

• Maximizing Testimonials and Reviews on Social Media: Best Practices for Different Industries

  Your testimonials might be impressive, but if they’re not driving sales or getting shared, what’s the point? Let’s talk about what actually works. Social proof is a powerful tool in digital marketing, and testimonials and reviews play a crucial role in influencing potential customers. Over the years of crafting social media content for various clients,…

  michellemosescdma

  May 26, 2025

  content-marketing, Digital Advertising, digital-marketing, Ethics, Integrity, Performance Marketing, Social Media Services

  content, content-marketing, digital-marketing, email, email-marketing, marketing, marketing journey, marketing strategy, Social Media Content Strategy, Social Media Services, social media tips, social-media, storytelling, website traffic

• The Importance of Mental Health: Bell Let’s Talk

  

  Today is Bell Let’s Talk Day, a significant initiative aimed at raising awareness and support for mental health. By texting YOUTH to 45678, you can donate $5, and Bell will match your contribution, doubling the impact of your support.

  michellemosescdma

  January 22, 2025

  content, Ethics, Integrity, Responsibility

  content, dailyprompt, writing